How many LinkedIn users are there in Spain. How much do they share?
How does this relate to the working population?

How many people change jobs, how many new accounts are created on a day?

What are the biggest companies in Spain on LinkedIn?

A lot of interesting stats en facts about the LinkedIn usage in Spain.

LinkedIn usage data and statistics for Spain - August 2019

Facts about Spain:

 

Number of habitants: 46,441,049 people

(according to World of Meters)

 

Capital: Madrid

 

Working population: 22,966,950 people.

 

In Spain there are 11,178,094 registered LinkedIn accounts. That means that 48.7% of the working population has a LinkedIn account.

 

Spain ranks number 12 in the relative usage over 44 European countries.

 

Over the past year, the number of LinkedIn users in Spain has grown with 9.9%.

LinkedIn member accounts in Spain

Absolute number of users


This graph shows the absolute number of registered members on LinkedIn for Spain.

Users VS Working population


This graph shows how much percent of the working population for Spain has a LinkedIn profile.

11178094
People have a LinkedIn profile in Spain.
48.7 %
of the working population has a LinkedIn profile in Spain.

FACT


According to LinkedIn data, 48.7% of the working population has a profile on LinkedIn in Spain.


24.1% of the total population has a profile on LinkedIn.

Economic graph

Spain has a working population of 22,966,950 people. 48.7% of them have a profile on LinkedIn.

2.1% of the people works in Information Technology and Services. 1.9% works in Food & Beverages and 1.7% has a job in Marketing and Advertising.


Information Technology and Services
233,064

Food & Beverages
211,771

Marketing and Advertising
186,307

The most occurring functions in Spain are:

 

Function Group

Number

% of members

Operations 855,963 7.7%
Education 571,160 5.1%
Business Development 536,113 4.8%

FACT


According to LinkedIn data, on average there are 430 job changes a day on LinkedIn in Spain.

Growth numbers for Spain

The LinkedIn population of Spain has grown over the past year with 9.9%.

 

Looking over the past three months there has been a growth of 3.3%.

 

Over the past year, there were 83,730 new members each month.

 

Meaning 19,322 per week, 2,753 per day, 115 per hour.

 

If Spain continues to grow at this speed, they will have 12,182,850 members by August 2020.

 

Spain ranks number 23 in Europe for growth.

FACT


Over the past year, there were 2,753 new accounts created on LinkedIn per day in Spain.

 


In last 3 months there were 1,386 new accounts created per day in Spain.

Active posting on LinkedIn

In Spain there are on average 403 updates posted per hour, 9,671 per day, 67,884 per week and 294,163 per month.

 

That means that 2.4% of the LinkedIn users in Spain actually posted an update on LinkedIn in August.

 

Spain ranks number 14 in Europe for active posting.

Active posting over time

FACT


In Spain there are 9,671 updates posted every day.

 


That equals 403 updates an hour.

 


And 6.7 updates a minute.

Note

We have no data about the numbers of articles, likes and comments. This number only represents the times people create a new post on LinkedIn.

Biggest Employers on LinkedIn

2

BBVA

17,134 Employees on LinkedIn

1

Telefonica

19,425 Employees on LinkedIn

3

Banco Santander

15,060 Employees on LinkedIn

Company Pages

In Spain there are 191,416 registered Company Pages.

 

In August 2018 there were 162,186 registered Company Pages.

Number of registered Company Pages

Industry Percentage
Marketing and Advertising 6.3%
Information Technology and Services 4.7%
Management Consulting 3.5%

Want to know more?

Follow the researcher on LinkedIn.

Book me as a Speaker about LinkedIn in your country?

 

I can give a compelling, entertaining and informative presentation about the Power of LinkedIn, specified to your local audience.

Use our contact page to receive more information.

Interview about this research?

Use our contact page to receive more information.