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How many LinkedIn users are there in Italy. How much do they share?
How does this relate to the working population?

How many people change jobs, how many new accounts are created on a day?

What are the biggest companies in Italy on LinkedIn?

A lot of interesting stats en facts about the LinkedIn usage in Italy.

LinkedIn usage data and statistics for Italy - August 2019

Facts about Italy:

 

Number of habitants: 59,216,525 people

(according to World of Meters)

 

Capital: Rome

 

Working population: 25,458,955 people.

 

In Italy there are 12,103,136 registered LinkedIn accounts. That means that 47.5% of the working population has a LinkedIn account.

 

Italy ranks number 13 in the relative usage over 44 European countries.

 

Over the past year, the number of LinkedIn users in Italy has grown with 10.4%.

LinkedIn member accounts in Italy

Absolute number of users

  • Users


This graph shows the absolute number of registered members on LinkedIn for Italy.

Users VS Working population


This graph shows how much percent of the working population for Italy has a LinkedIn profile.

12103136
People have a LinkedIn profile in Italy.
47.5 %
of the working population has a LinkedIn profile in Italy.

FACT


According to LinkedIn data, 47.5% of the working population has a profile on LinkedIn in Italy.


20.4% of the total population has a profile on LinkedIn.

Economic graph

Italy has a working population of 25,458,955 people. 47.5% of them have a profile on LinkedIn.

3.1% of the people works in Information Technology and Services. 2.6% works in Construction and 1.9% has a job in Retail.


Information Technology and Services
369,463

Construction
309,659

Retail
229,602

The most occurring functions in Italy are:

 

Function Group

Number

% of members

Operations 868,063 7.2%
Business Development 667,727 5.5%
Sales 597,029 4.9%

FACT


According to LinkedIn data, on average there are 354 job changes a day on LinkedIn in Italy.

Growth numbers for Italy

The LinkedIn population of Italy has grown over the past year with 10.4%.

 

Looking over the past three months there has been a growth of 3.2%.

 

Over the past year, there were 95,248 new members each month.

 

Meaning 21,980 per week, 3,131 per day, 130 per hour.

 

If Italy continues to grow at this speed, they will have 13,246,116 members by August 2020.

 

Italy ranks number 22 in Europe for growth.

  • Monthly growth

FACT


Over the past year, there were 3,131 new accounts created on LinkedIn per day in Italy.

 


In last 3 months there were 1,417 new accounts created per day in Italy.

Active posting on LinkedIn

In Italy there are on average 368 updates posted per hour, 8,835 per day, 62,014 per week and 268,726 per month.

 

That means that 2.1% of the LinkedIn users in Italy actually posted an update on LinkedIn in August.

 

Italy ranks number 18 in Europe for active posting.

Active posting over time

  • Active %

FACT


In Italy there are 8,835 updates posted every day.

 


That equals 368 updates an hour.

 


And 6.1 updates a minute.

Note

We have no data about the numbers of articles, likes and comments. This number only represents the times people create a new post on LinkedIn.

Biggest Employers on LinkedIn

2

Sapienza Universita di Roma

7,299 Employees on LinkedIn

1

Enel

11,012 Employees on LinkedIn

3

Rai - Radiotelevisione Italiana

5,898 Employees on LinkedIn

Company Pages

In Italy there are 308,065 registered Company Pages.

 

In August 2018 there were 348,517 registered Company Pages.

Number of registered Company Pages

  • Company Pages
  • Top 3 - percentage of total Company Pages
Industry Percentage
Information Technology and Services 3.5%
Marketing and Advertising 3.2%
Mechanical or Industrial Engineering 1.9%

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