Deploying employees as ambassadors

Your employees are the best representatives your company has. External parties and people will love your organization for the people who work there. That is why they like to go there, want to work there or buy your products or services. But how do your employees present themselves on LinkedIn?

Are their LinkedIn profiles just half-finished resumes? Do they have weird pictures on their profile?

Almost everyone searches online for the people they have or will be contacting. You do that, and so will your employees. External parties also search for your employees. What kind of impression do they get?

Does their LinkedIn profile reflect how they behave professionally, or could they do better? Do they reflect the organization’s message, or are they just presenting themselves there for a new job? Or are they completely impossible to find?

Through your LinkedIn company page, everyone can look up who works at your organization. This is often the first impression, and a first impression has to be good.

In most cases, your people will not even be aware of this; they have probably never even considered LinkedIn this way.

In the ‘Staff as ambassador on LinkedIn’ training, we teach your employees all the secrets of LinkedIn. This training is based on the successful PEAS© model.

Every training is customized to your specific wishes, taking into account your organization, your target audience and your objective.

The training is always set up with the following structure:

Profiling
A LinkedIn profile is often the first impression visitors get about your employees. A good profile is easy to locate, understandable and trustworthy.
Extend your reach
Expanding your network is key. How do you find the right people and groups, and how do you effectively connect with them?
Add value
Share valuable content for your network. Learn the best way to share information, and how to make sure the message is received.
Success
When all the right elements are in place, success is the logical result. It comes in the form of new customers, career moves, new staff, etc.

This training provides you with all kinds of tips and tricks about how LinkedIn can be used in every day practice.

How can we help you?

We know LinkedIn’s tooling and options like no other. Our LinkedIn trainer has trained more than 400 organizations, in a range of industries and in various countries, about the use of LinkedIn.

We always provide in-company training sessions, tailormade for your specific situation.

If you want to know more about the possibilities, advantages and costs, please complete the form below for a free quote.