Pioneering in progression

We have been building the future of digital business for over 30 years.

At Next Business Academy, progress is key. We believe that successful organizations not only respond to trends, but also shape them. From the first steps on the internet to the integration of AI in marketing and sales – we have always been at the forefront.

Our history: Innovation as a core value

From pioneer to thought leader:

  • 1993 –
    Jan Willem Alphenaar graduated on WWW, when the Internet in the Netherlands was still in its infancy. This was the beginning of a journey that would permanently influence the digital world.
  • 1997:
    He founded one of the first web design and multimedia agencies, helping organizations take their first steps online.
  • 2005:
    The focus shifted to online PR, using innovative strategies to make companies more visible in a digital world.
  • 2010 :
    The foundation of Social Media Club Eindhoven, with monthly meetings, brought marketers and companies together to share knowledge and experience about social media strategies.
  • 2011:
    Jan Willem started the Social Media Academy, a platform aimed at sharing knowledge and training professionals in the use of social media for business purposes.
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Since that year, he has trained more than 600 organizations in the Netherlands and abroad in the use of LinkedIn, making a broad impact on marketing and sales strategies worldwide.

  • 2012:
    The book SIMPEL, business with Social Media was published and sold out within two months. The book set the tone for the strategic use of social media in business.
  • 2019:
    The Social Media Academy evolved into Next Business Academy, with a broader focus on LinkedIn, digital marketing, and the integration of AI.
  • Today:
    Next Business Academy is the partner for organizations that want to grow with the help of LinkedIn, marketing innovation, and future-oriented technologies such as AI.

Our Mission: Facilitating Progress

We help organizations not only to keep up with change, but to lead it. Our training, consultancy, and strategic support are aimed at making companies future-proof and achieving results that continue to count.

“What you want to achieve tomorrow, we are already working on today.”

Why choose us?

  • Experience: OVer three decades of digital expertise.
  • Practical: No empty advice, but applicable strategies.
  • Innovative: Always integrating the latest technologies and trends, including AI.
  • Results-oriented: Measurable growth in visibility, leads, and conversions.
  • Impact: More than 600 organizations successfully trained in LinkedIn use.

Building the future together

At Next Business Academy we do everything we can to support your organization in marketing and sales, with a focus on LinkedIn and innovation. Contact us today and discover how we can realize your success of tomorrow.

Contact:

Next Business Academy B.V.

High Tech Campus 5

5656 AA  Eindhoven

+31-(0)40 240 5150

contact@nextbusinessacademy.nl